Our Expertise

Over the years, Multi Réso consultants have handled a range of projects that have built their expertise in a variety of markets, clienteles and types of research.

Markets

  • Culture
  • Energy
  • Finance
  • Food
  • Government
  • Lotteries
  • Media
  • Pharmaceutical
  • Professional Associations
  • Publishing
  • Real Estate
  • Retail Sales
  • Telecommunications
  • Transportation

Clienteles studied

  • Consumers
  • Experts (physicians, consulting engineers…)
  • Business people
  • Companies as customers (B2B)
  • Company employees (representatives, technicians, managers, etc.)

Types of research

  • Customer satisfaction surveys
  • Perception studies
  • Concept and positioning tests
  • Demand evaluation
  • Customer segmentation studies
  • Tracking
  • U&A
  • Employee satisfaction surveys
  • Website testing

Research methods

  • Focus groups
  • Personal in-depth interviews
  • Telephone surveys
  • Mail-in surveys
  • Face-to-face surveys
  • Internet surveys
  • Mystery shoppers
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